mopdf.com

Lecture Notes in Information Systemsand OrganisationVolume 52Series EditorsPaolo Spagnoletti, Rome, ItalyMarco De Marco, Rome, ItalyNancy Pouloudi, Athens, GreeceDov Te’eni, Tel Aviv, IsraelJan vom Brocke, Vaduz, LiechtensteinRobert Winter, St. Gallen, SwitzerlandRichard Baskerville, Atlanta, USA

Lecture Notes in Information Systems and Organization—LNISO—is a series ofscientific books that explore the current scenario of information systems, inparticular IS and organization. The focus on the relationship between IT, IS andorganization is the common thread of this collection, which aspires to providescholars across the world with a point of reference and comparison in the study andresearch of information systems and organization. LNISO is the publication forumfor the community of scholars investigating behavioral and design aspects of IS andorganization. The series offers an integrated publication platform for high-qualityconferences, symposia and workshops in this field. Materials are published upon astrictly controlled double blind peer review evaluation made by selected reviewers.LNISO is abstracted/indexed in ScopusMore information about this series at http://www.springer.com/series/11237

Fred D. Davis René RiedlJan vom Brocke Pierre-Majorique LégerAdriane B. Randolph Gernot Müller-Putz EditorsInformation Systemsand NeuroscienceNeuroIS Retreat 2021123

EditorsFred D. DavisTexas Tech UniversityLubbock, TX, USAJan vom BrockeUniversity of LiechtensteinVaduz, LiechtensteinAdriane B. RandolphKennesaw State UniversityKennesaw, GA, USARené RiedlUniversity of Applied Sciences UpperAustria and University of LinzSteyr/Linz, AustriaPierre-Majorique LégerHEC MontréalMontréal, QC, CanadaGernot Müller-PutzGraz University of TechnologyGraz, AustriaISSN 2195-4968ISSN 2195-4976 (electronic)Lecture Notes in Information Systems and OrganisationISBN 978-3-030-88899-2ISBN 978-3-030-88900-5 (eBook)https://doi.org/10.1007/978-3-030-88900-5 The Editor(s) (if applicable) and The Author(s), under exclusive licenseto Springer Nature Switzerland AG 2021This work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whetherthe whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse ofillustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, andtransmission or information storage and retrieval, electronic adaptation, computer software, or by similaror dissimilar methodology now known or hereafter developed.The use of general descriptive names, registered names, trademarks, service marks, etc. in thispublication does not imply, even in the absence of a specific statement, that such names are exempt fromthe relevant protective laws and regulations and therefore free for general use.The publisher, the authors and the editors are safe to assume that the advice and information in thisbook are believed to be true and accurate at the date of publication. Neither the publisher nor theauthors or the editors give a warranty, expressed or implied, with respect to the material containedherein or for any errors or omissions that may have been made. The publisher remains neutral with regardto jurisdictional claims in published maps and institutional affiliations.This Springer imprint is published by the registered company Springer Nature Switzerland AGThe registered company address is: Gewerbestrasse 11, 6330 Cham, Switzerland

PrefaceThe proceedings contain papers presented at the 13th annual NeuroIS Retreat heldJune 1–3, 2021. NeuroIS is a field in Information Systems (IS) that uses neuroscience and neurophysiological tools and knowledge to better understand thedevelopment, adoption, and impact of information and communication technologies(www.neurois.org).The NeuroIS Retreat is a leading academic conference for presenting researchand development projects at the nexus of IS and neurobiology. This annual conference promotes the development of the NeuroIS field with activities primarilydelivered by and for academics, though works often have a professional orientation.In 2009, the inaugural NeuroIS Retreat was held in Gmunden, Austria. Sincethen, the NeuroIS community has grown steadily, with subsequent annual Retreatsin Gmunden from 2010 to 2017. Beginning in 2018, the conference is taking placein Vienna, Austria.Due to the corona crisis, the organizers decided to host a virtual NeuroIS Retreatin 2021.The NeuroIS Retreat provides a platform for scholars to discuss their studies andexchange ideas. A major goal is to provide feedback for scholars to advance theirresearch papers toward high-quality journal publications. The organizing committeewelcomes not only completed research, but also work in progress. The NeuroISRetreat is known for its informal and constructive workshop atmosphere. ManyNeuroIS presentations have evolved into publications in highly regarded academicjournals.This year is the seventh time that we publish the proceedings in the form of anedited volume. A total of 27 research papers were accepted and are published in thisvolume, and we observe diversity in topics, theories, methods, and tools of thecontributions in this book. The 2021 keynote presentation entitled “DecisionNeuroscience: How it started and where we are today” was given by AntoineBechara, professor of neuroscience and psychology at the University of SouthernCalifornia (USC) in Los Angeles, USA. Moreover, Moritz Grosse-Wentrup, professor and head of the Research Group Neuroinformatics at the University ofv

viPrefaceVienna, Austria, gave a hot topic talk entitled “How (not) to interpret MultivariateDecoding Models in Neuroimaging”.Altogether, we are happy to see the ongoing progress in the NeuroIS field. Also,we can report that the NeuroIS Society, established in 2018 as a non-profit organization, has been developing well. We foresee a prosperous development ofNeuroIS.June 2021Fred D. DavisRené RiedlJan vom BrockePierre-Majorique LégerAdriane B. RandolphGernot Müller-Putz

OrganizationConference Co-chairsFred D. DavisRené RiedlTexas Tech University, Texas, USAUniversity of Applied Sciences Upper Austria,Steyr, Austria & Johannes Kepler UniversityLinz, Linz, AustriaProgram Co-chairsJan vom BrockePierre-Majorique LégerAdriane B. RandolphGernot Müller-PutzUniversity of Liechtenstein, Vaduz, LiechtensteinHEC Montréal, Montréal, CanadaKennesaw State University, Kennesaw, USAGraz University of Technology, Graz, AustriaProgram CommitteeMarc AdamBonnie AndersonRicardo BuettnerColin ConradConstantinos CoursarisAlan DennisThomas FischerRob GleasureJacek GwizdkaAlan HevnerMarco HubertPeter KenningUniversity of Newcastle, Callaghan, AustraliaBrigham Young University, Utah, USAAalen University, Aalen, GermanyDalhousie University, Halifax, CanadaHEC Montréal, Montréal, CanadaIndiana University, Indiana, USAJohannes Kepler University Linz, Linz, AustriaCopenhagen Business School, Frederiksberg,DenmarkUniversity of Texas at Austin, Austin, TexasMuma College of Business, Florida, USAUniversity of Aarhus, Aarhus, DenmarkHeinrich-Heine-University Düsseldorf,Düsseldorf, Germanyvii

viiiBrock KirwanÉlise Labonté-LeMoyneTing-Peng LiangAleck LinJan MendlingFiona NahAaron NewmanJella PfeifferSylvain SénécalStefan TamsLars TaxénOfir TurelAnthony VanceKarin VanMeterEric WaldenBarbara WeberRobert WestEoin WhelanSelina WriessneggerOrganizationBrigham Young University, Utah, USAHEC Montréal, Montréal, CanadaNational Sun Yat-sen University, Kaohsiung,TaiwanNational Dong Hwa University, TaiwanVienna University of Economics and Business,Vienna, AustriaMissouri University of Science and Technology,Missouri, USADalhousie University, Halifax, CanadaJustus-Liebig-University Giessen, Giessen,GermanyHEC Montréal, Montréal, CanadaHEC Montréal, Montréal, CanadaLinköping University, Linköping, SwedenCalifornia State University, California, USAFox School of Business, Pennsylvania, USAUniversity of Applied Sciences Upper Austria,Hagenberg, AustriaTexas Tech University, Texas, USAUniversity of St. Gallen, St. Gallen, SwitzerlandDePauw University, Indiana, USANational University of Ireland Galway, Galway,IrelandGraz University of Technology, Graz, AustriaOrganization SupportThomas KalischkoFabian StanglUniversity of Applied Sciences Upper Austria,Steyr, AustriaUniversity of Applied Sciences Upper Austria,Steyr, Austria

OrganizationSponsorsWe thank the sponsors of the NeuroIS Retreat 2021:Main SponsorsFurther Sponsorsix

Decision Neuroscience: How It Started and Where We AreToday (Keynote)Antoine BecharaDecision neuroscience is an emerging area of research whose goal is to integrateresearch in neuroscience and behavioral decision making. Neuroeconomics is amore specialized field of study that seeks to bridge neuroscience research on humanchoice with economic theory, whereas neuromarketing addresses the neurosciencebehind consumers’ choices, including product branding, preference, and purchasedecisions. More recent research seeks to include the field of information science byexamining the impact of social media and other technology use on the human brain.All these areas capitalize on knowledge from the fields of neuroscience, behavioraleconomics, finances, marketing, and information science to explore the neural “roadmap” for the physiological processes intervening between knowledge and behavior,and the potential interruptions that lead to a disconnection between what one knowsand what one decides to do. Thus, decision neuroscience is the domain that capturesthe interests of scientists who are attempting to understand the neural basis ofjudgment and decision making in health as well as social behavior.How (not) to Interpret Multivariate Decoding Modelsin Neuroimaging (Hot Topic Talk)Moritz Grosse-WentrupMultivariate decoding models are replacing traditional univariate statistical tests inthe analysis of neuroimaging data. Their interpretation, however, is far from trivial.In this presentation, I outline various pitfalls and discuss under which conditionsthey can provide insights into the (causal) question of how neuronal activity givesrise to cognition and behavior.Success Factors in Publishing NeuroIS Research in Top ISJournals: Experiences of MIS Quarterly Editorsand Reviewers (Panel Discussion)Moderator: Fred D. DavisPanelists: Ofir Turel, Anthony Vance, Adriane B. Randolph, Eric Walden