Transcription

WORKINGAT.Culture Guide 2021

, Puppeteers, Shaved Ice Makers, Restaurant owners, Palm Readers, Painters, Tilers, Welders, Architects, Landscape, Architects, Wedding Cake Makers, Plumntertainers, Musicians, Cleaners, Personal Trainers, Therapists, Candle Makers, Accountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Babyns, General Contractors, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Washers, Real Estate Agents, 3D Modelers, Lawyers, Bagel Makers, Mar Tenders, Bike Shops, Book Stores, Hydrologists, Hair Stylists, Sex Therapists, Puppeteers, Shaved Ice Makers, Restaurant owners, Palm Readers, Painters, T, Landscape, Architects, Wedding Cake Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Therapists, Candle Maenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handy Persons, HVAC-ers, Landscapers, Lawn CReal Estate Agents, Lawyers, Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Hydrologists, Sex Therapists, Puppeteers, Shavedt owners, Palm Readers, Graphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners,Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Bakers, General Contractors, Chefs, Hydrologists, Sex Therapists, Puppeteers,t owners, Palm Readers, Graphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners,, Candle Makers, Accountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handysure Washers, Real Estate Agents, 3D Modelers, Lawyers, Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Hydrologists, Sex Ths, Shaved Ice Makers, Restaurant owners, Palm Readers, Painters, Tilers, Day Care Teachers, Welders, Architects, Landscape, Architects, Wedding Cake Makeog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Therapists, Candle Makers, Accountants, DJs, Carpenters, Caterers, Day Cares, Dance Instrce, Electricians, General Contractors, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Washers, Real Estate Agents, 3D Modelers, Lawyers, BagBarbers, Personal Trainers, Therapists, Candle Makers, Accountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Elers, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Washers, Real Estate Agents, 3D Modelers, Lawyers, Bagel Makers, Music Teachers, Barbersok Stores, Hydrologists, Hair Stylists, Sex Therapists, Puppeteers, Shaved Ice Makers, Restaurant owners, Palm Readers, Painters, Tilers, Welders, Architects,, Wedding Cake Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Therapists, Candle Makers, Accountants, DJsDay Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Waawyers, Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Hydrologists, Sex Therapists, Puppeteers, Shaved Ice Makers, RestauraGraphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Lawyechers, Barbers, Bar Tenders, Bike Shops, Book Stores, Bakers, General Contractors, Chefs, Hydrologists, Sex Therapists, Puppeteers, Shaved Ice Makers, RestGraphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Theraccountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handy Persons, Lawn Caree Agents, 3D Modelers, Lawyers, Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Hydrologists, Sex Therapists, Puppeteers, Shat owners, Palm Readers, Painters, Tilers, Day Care Teachers, Welders, Architects, Landscape, Architects, Wedding Cake Makers, Plumbers, Florists, Dog walk, Cleaners, Personal Trainers, Therapists, Candle Makers, Accountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Ers, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Washers, Real Estate Agents, 3D Modelers, Lawyers, Bagel Makers, Music Teachers, Barbersok Stores, Hydrologists, Hair Stylists, Sex Therapists, Puppeteers, Shaved Ice Makers, Restaurant owners, Palm Readers, Painters, Tilers, Welders, Architects,, Wedding Cake Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Therapists, Candle Makers, Accountants, DJsDay Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handy Persons, HVAC-ers, Landscapers, Lawn Care, Pressure Waawyers, Bagel Makers, Music Teachers, Barbers, Bar Tenders, Bike Shops, Book Stores, Hydrologists, Sex Therapists, Puppeteers, Shaved Ice Makers, RestauraGraphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Lawyechers, Barbers, Bar Tenders, Bike Shops, Book Stores, Bakers, General Contractors, Chefs, Hydrologists, Sex Therapists, Puppeteers, Shaved Ice Makers, RestGraphic Designers, Painters, Tilers, Welders, Architects, Makers, Plumbers, Florists, Dog walkers, Entertainers, Musicians, Cleaners, Personal Trainers, Theraccountants, DJs, Carpenters, Caterers, Day Cares, Dance Instructors, Baby sitters, E-commerce, Electricians, General Contractors, Handy Persons, Lawn Care

The year was 1745 BC.King Hammurabi of Babylon was busy carving lines intothe side of a gigantic black rock.

What appears to be primitivelanguage, are actually the world’sfirst insurance compliance laws!A pretty ingenious idea for a society who was stillmillenia away from stumbling upon the need forindoor plumbing.

See, the beauty of the original Babyloniansystem was that insurance was designedas a social good. It was a collective way forindividuals, traders and business ownersto protect each other.

But as the centuries passed,consumer trust in the insuranceindustry eroded as policies rggamorein avoiding paying claims,andcustomer serviceall butdisappeared.

Enter NEXT Insurance.100% dedicated to small business and theself-employed.

We swapped one size-fits-allfor customtailored policies.

Traded in phone calls and paper workfor coverage injust 10 minutes

Started thinking just beyondPROFIT And more aboutPEOPLE

Hold on. That’s a big one.

Really big.

PEOPLE.

At Next, our customers aren’tjust small businesses, but theentrepreneurs that run them.And the truth is, those peoplereally need our help.

See, being an entrepreneur isdamn near impossible.

Half of all small businesses fail withinthe first seven years.Seventy percentwithin ten.

And yet, there are currently30,000,000 small business ownersin America. With more and moresetting up shop everyday.

Just think about that for asecond. That’s roughly1/10th of our country’s totalpopulation.No seriously, stop for a second and really picture ten different faces fromyour life. At least one of them is a small business owner.

Small businesses arenot gigantic, facelesscorporations.These are our brothers, our sisters, our parents,neighbors and friends.

This is why our vision is tohelp entrepreneurs thrive.

Ok. Now that we know wherewe’re going, the question is: Howdo we get there?Simple. We follow a set of guiding principles.

The Four Values ofNEXT:Phenomenal serviceBe unstoppableDare to simplifyPlay as a team

These values are not just words thatsound nice. They were thoughtfullycrafted to help us serve our customers,to guide us on what to expect fromeach other, and to define how weoperate and make decisions.

PHENOMENAL SERVICE.

We create and deliver products thatimprove the lives of our customersin a significant and meaningful way.

We pay attention to the details, we strive forperfection, and we never settle for anythingbut the highest quality work and performance.

Okay yeah—“We put thecustomer first”is a policy you’ve heard before.

Maybe it was written on a sign in the backof your first service industry job as a kid.

But at Next, this couldn’t be further from idle chatter.

Another quick flashback:It’s early 2018, Next is growing fast. We realized that a businesspartner is charging our customers a fee for cancelling service,but instead of passing the fee on to our customers, we wereabsorbing the cost. Doing so was costing us thousands ofdollars a year, but we made a very conscious decision to keeprefunding our customers and continue putting customer’sneeds ahead of profitability.

CertificateFastEasySimpleFastQuickHeck — just take a look at our live, unfilteredreviews as they spring up online. The mostcommonly used word in them is ‘amazing’,followed by ‘simple’, ‘fast’, ‘easy’ and ‘great’. Youhave to go down to the nineteenth most commonword to find one that isn’t a compliment.AffordableServicePainlessThank YoLoveTailoredCheapBestMinute

13. Fast14. Quick15. Affordable16. Cheap17. Simple18. PainlessAnd even then it's just the word 19. Insuranceso we’ll give ourselves a pass.20. Great21. Love22. Best23. Thank You24. Certificate25. Tailored26. Next

Solve for the customer,the rest will follow.

Here’s a helpful how-to:If helping a customer now meansmissing your goals, help the customer.Always.When customer value and companyprofitability are at odds, customervalue wins. Always.

BE UNSTOPPABLE.

We get stuff done. We set aggressivegoals and drive ourselves hard toachieve them. We learn from ourmistakes and don’t let obstacles preventus from meeting our goals. We aretenacious and resilient.

resdriveourselvesistakesgglearn from our msetaWe are teBenaciousunstoppableOk there’s a lot to unpack in there. So let’s unpack, shall we?sivegoalsget stuff donesutneverpselcatsboteldon’t

We do:We do not:Make things happen.Make excuses.

(No results Excuse Results)

Being unstoppable is an invitation to act like an owner in this company.

You are one, after all :)

Are responsible for delivering results.As owners, we:Are persistent until we have a breakthrough.Make decisions.

An imperfect decision today is better than a perfect decision too late.

As owners, wedo not:Cross any red lines.Operate against compliance.Blame others.

Our approach to running this companyis to be as entrepreneurial minded andcreative as the small businesses thatwe insure. To wake up everyday andcome to work with that same this-isour-only shot, that’s-my-name-on-thedoor-mentality that they do.

DARE TO SIMPLIFY.

We make everything as simple aspossible. Our service, internaloperations and processes should solveproblems in simple, elegant ways.

We start smallm e a s u r elearn quicklyand refine our resultsto achieve success.

A bit more history, if we may:

When Next Insurance was in its infancy, wewere interested in exploring the insuranceindustry. But did we spend years designingan app? Did we go out looking for VCfunding? Did we debate how customerswould respond amongst ourselves?Nope.

We launched three super-basic html webpages that simply redirected google searchtraffic to — get this — our competitor’swebsites. We studied the results, improvedupon them, then repeated.And just like that, Next Insurance was born.

So what does thatlook like at modernday NEXT?

e.darsodofewerthingsDare tolt —cuiffisdtitiis easy, but hnoitulosealvping tmisahe cogniduraniFg.elltoewimpylblemiderencin

Could the product you’re building be more seamless?Could you accomplish a three step process in just one?Can you run a project with just two people instead of involving tens?

The answer most often, is aresounding YES.

PLAY AS A TEAM.

Our job is too big to be done by oneperson. We win by playing together.We’re accountable to our peers and workhard to make them successful. Werespect and trust each other. We seekwhat is best for the company.

To play as a team, here arethe behaviors we live by:

Be humble.We share credit and remain hungry tolearn and find the next success.

Make your peers successful.We would rather help apeer make their goal than meetour own.

Be direct.We say what wemean.We address problems head on and don’t pretendthey don’t exist.

Ok, hold on. We just threwa lot at you. Let’s recap.

These are the four values of NEXT.1. Phenomenal Service2. Be Unstoppable3. Dare to simplify4. Play as a team

All of this is being done for one really big reason,TO HELP ENTREPRENEURS THRIVE.

WELCOMETO.

Landscapers, Lawn Care, Pressure Washers, Real Estate Agents, 3D Modelers, Lawyers, Bagel Makers, Music Te